Saturday
Feb252012

 

 

America's favorite Brittish import was interested in updating their packaging to better appeal to their target market. Over the course of several weeks I explored may many options that would fulfill the brand's needs. The final round of this pitch included this more simple and iconic expression of the brand.  

 

 

 

 

 

 

 

 

 6 PACK EXPLORATION

 

 

CAN EXPLORATION
 


 

DESIGN ELEMENTS